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Home staging is a must in any real estate market.  We have been staging homes since 2003 and even though decor styles have changed the benefits of home staging have not.

Why have your home staged?

Hot or cool market home staging sets you apart from the competition. You want to stand out from the pack and with home staging you do just that.  This is how it works – you have your home professionally staged and then photographed.  Your home staging team will know what works on camera and what connects with buyers in your target group – the staging and styling team have those two important factors in mind. Now that your photos are taken and they are now online – that’s really when the viewings start.  Buyers these days are looking online first – when they see something they like they then reach out to the agent.  Now if your home looks good in photos – there will be lots of interest. Lots of interest means lots of showings which leads to an offer or possibly multiple offers.

Doesn’t a property look bigger when it’s empty?

You would think so but this is not the case.  When a house is empty – it is very tough for buyers to visualize just how big the space is.  Sure they could come with a tape measure and measure the rooms and measure out their furniture in the space but that’s pretty time consuming.  Home staging not only demonstrates the size of the rooms but there is also an emotional connection that buyers get in a staged home.  It is depersonalized enough that the buyers don’t feel like they are guests in someone else’s home but it is welcoming enough that buyers can visualize themselves in the space – living day to day but also for gatherings with friends and family.

See the difference home staging makes? These before and after photos are of a home we just staged. We chose furniture, art and accessories in colour tones that would make the space warm and inviting – we arranged the furniture in a functional way that also shows off the space and the decor selection appeals to the buying demographic, too!

Home staging works!

Home staging works because your home stager and your real estate agent are both working together to get your home sold – they are involved in the presentation of the home and the overall marketing of the home.  When a property looks good in person and in photos – you will generate lots of interests which leads to showings and offers and that means you don’t have the stress of sitting on the market…Home staging works and is a must in every market!

Home staging is a sales tool to help buyers visualize themselves in the home and making it their own.  We love to help real estate agents and their buyers sell their homes quickly, maximize their profit and with limited stress,


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“We are selling our home and moving to a new city due to a job transfer.  I know home staging sets you apart from the competition.  We want to sell quickly and make the move to the new city easy.  We are on a tight budget, do you have any quick, easy and low budget home staging tips to share?”

 

You are absolutely right! Home staging sets you apart from the other homes on the market and you want to stand out in the crowd especially if you are in a market with lots of competition.  Every style of home can benefit from home staging. 

Home staging can get you more money and help you sell faster, so the extra work to get the home prepared for the market will be worth it in the end.  Less time on the market means you can move forward with your new chapter in life without the extra stress and worry.

 

There are lots of quick and easy, low cost (and no-cost) staging tips. 

Here’s what we suggest:

 

Clean

I’m sure your home is clean but is it spit shine clean? Really get in there and clean that house.  Give it a good scrub down.  Buyers will notice and the home will feel great.  There is nothing like a super clean home.  Having said that, pay attention to the scent of the home.  You don’t want it to smell like harsh chemicals of bleach – that can be a turn off. Stick with scents like clean laundry, vanilla or cotton.

 

–  Repair

This may cost a bit, it depends on what needs to be repaired and how handy you are. 

Any burnt out light bulbs?

Leaky faucets?

Cracked tiles?

Chipped paint? You need to spend a bit of money here to tend to these issues.  

Has it been a while since you painted the house? You might want to consider a paint job – a fresh coat of paint goes a long way and make a huge difference!

Over look these repairs or just leave it? Buyers will think you maybe left other issues unresolved, bigger issues. If there are too many repairs to pay for and maybe you don’t have the time, consider that when pricing your home with your agent.

De-clutter

We all have junk.  Since you are moving anyway this is a great opportunity to lose some weight.  Go through your stuff and get rid of what you don’t want/need you will be surprised how much you can accumulate in a short period of time.  Go through everything – drawers, closets, cabinets etc.  Don’t spend the time, money and energy moving to the new place to just to toss it – get rid of it now.  The house will feel lighter.

Plus when buyers see clutter it is a stresser and it sends a message that there isn’t enough storage (one of the top things buyers are looking for is storage).  One area to really pay attention to is above the kitchen cabinets – don’t store anything up there, it’s distracting and looks messy (even decorative items) and bathroom counter tops, we tend to ‘collect’ soap, lotions and more. Clear off surface spaces – kitchen counters, your coffee table, end tables, kitchen table, desk etc…Clear out the clutter!

 

 

Pre-pack and depersonalize

You know you are moving , so pre-pack certain items that you know are going to come with you.  For instance family photos and collections – we don’t want them in the space because they personalize the space – you don’t want buyers to feel like they are visiting, you want them to mentally move in – your memories will block that from happening. 

Collectibles should also be packed up – again they are personal plus they can clutter up the space depending on the size of the collection.  Have a lot of art or books? A few are fine but if you have too many they can add bulk to the room making the space feel cramped, so pre-pack some of those pieces (at least the ones coming with you).

 

Let there be light!

Pull back the drapes, clean those windows and be sure to replace burnt out bulbs or up the wattage.  Light makes a huge difference in a space.  If you have a dark room, add some table or floor lamps. When it is time for your photos, be sure to have your lights on – over head, task lights all of your lights – it looks so much better in photos!

Take a look at the two images below – image 1 has all of the lights on – even though they have beautiful natural light streaming in from the patio doors and window.  Look how bright the room is. Image 2 – no lights on at all.  The light from the window just isn’t enough.  Yes, it is a beautiful room but it looks a bit dull without the lights on.

 

                 

 

Curb appeal

Make sure the exterior is maintained, it’s your home’s first impression. 

Trim the grass and hedges. 

Make sure exterior lights are in working order. 

Is the address plate visible and in good condition?

Does the door bell work?

Shovel or sweep the porch and walkway/driveway.

These details are important.

 

 

Set the scene

This is the fun part and the creative part. Use magazines as your inspiration -make the bed and make it look inviting like you would see in a chic hotel.  Have a great dining room space? Set the table to help buyers visualize entertaining in the space.  Add a touch of colour in the kitchen.  Some flowers or a fruit bowl on the island or kitchen table make the room look fresh. Take a look at your furniture or better yet get a friend to help – is there too much? Is there flow? You may need to re-arrange some pieces, so try to find a way to create a comfortable set up that encourages conversation but also shows off the space.

 

 

Be sure to keep the ‘creative’ stuff last and follow these steps in this order. Remember, home staging isn’t just about fluffing pillows  – it’s a step by step process to make the home look it’s best.  Buyers are looking for their new home not your old home so follow these steps and your house will shine!

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